Helen Lawler Murphy has spent nearly 20 years in the marketing and communication field. She has been a key member of Marketing and Management teams at Fortune 500 firms Automated Data Processing (ADP) and HSBC Group/ Household. |
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Helen's experience has focused on both consumer and business-to-business markets on a national scale. In these key roles, her responsibilities ranged from creative communications and E-commerce to strategic planning and analysis. Helen's accomplishments include working with both national banks and retailers in improving incremental sales. Her work generated millions of dollars in sales for these businesses.
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Previously, Helen was Director of Public Relations and Marketing Coordinator at J.B. Hanauer & Co., a regional investment firm. She was responsible for handling media and community relations, as well as employee relations. In addition, Helen worked on designing and developing marketing communication pieces.
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| As a member of the Marketing team, she also developed special events and employee incentives. She was instrumental in directing the relocation committee, when the firm moved in 1992.
Helen's experience included serving as a writer and editor of several publications at Seton Hall University's Department of Public Relations and Marketing. Early in her career, Helen was employed at an advertising and public relations agency and a market research firm. Helen holds a Master of Arts in Communication and a Bachelor of Science with majors in Marketing and Communication. In the past, Helen has spoken and published articles on the Internet and consumer demographics for major Universities. ...Back |
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